|
Q: GLOBALFOUNDRIES was only established in March 2009,
but industry pundits already forecast
GLOBALFOUNDRIES to be a strong
competitor to established foundries.
However, it is becoming increasingly
difficult for even established foundries
to entice fabless companies that sell
large volumes of product and have
instituted a partnership on process
technology development to switch
foundry providers. While it may be
easy to attract small fabless companies,
as they cannot afford to do their own
process technology development, how
does the company plan to draw large
customers who are already loyal to their
current foundries?
A: Since launching
GLOBALFOUNDRIES, we've
had the opportunity to engage
with many of the world's largest
fabless and fab-lite companies; and
it is very clear that these companies
desire more choice at the leading
edge. GLOBALFOUNDRIES will
be able to offer a strong alternative
for advanced technologies. Our
past experience as an integrated
device manufacturer (IDM) gives
us a unique set of capabilities
in understanding how to
operate as an extension of our
customers' operations, and as
GLOBALFOUNDRIES, we can
now harness this for the entire
market. The microprocessor
segment is typically the first to
utilize the world's most advanced
process technology. Our experience
ramping these technologies in high
volumes and at mature yields gives
us a tremendous advantage over our
competitors at the leading edge.
In addition to our leading-edge
technology, the talent we possess
will also attract customers, large
and small. GLOBALFOUNDRIES
believes that talent is critical
to technology innovation,
manufacturing and the future of
the foundry business model to
effectively serve customers. Our
company will be able to unleash our
manufacturing excellence into the
foundry market for our customers
because we are well positioned to
leverage global talent and connected
to patient capital.
Q: Many IDMs, such as former IDM
AMD, are switching to an outsourced
business model to cut costs. How will
GLOBALFOUNDRIES' supply chain
ease this transition for these companies?
What benefits has AMD reaped from
the spin-off?
A: GLOBALFOUNDRIES has taken steps to build our
own independent supply chain infrastructure optimized for a multi-client
environment. This unique infrastructure integrates with our
customers' environments, becoming an extension of their supply chain.
We have more work to do as we finish our infrastructure build-out
in 2H 2009, but I am pleased to say that we're off to a strong start.
AMD's "asset smart" strategy has
allowed the company to increase
its focus on silicon design, and its
execution continues to improve. The
company brought its recent six-core
server central processing unit
(CPU) “Istanbul” to market ahead
of schedule and has a strong product
and platform line-up for 2H 2009.
Q: When GLOBALFOUNDRIES
established itself in March 2009, the
recession was well underway. Did
GLOBALFOUNDRIES have any
reserves about entering a struggling
market, or did you see it as an
opportunity? How will the company
continue to build its business in this
challenging climate?
A: We saw 2009 as an optimal time
to launch the company and invest in
the market. Creating a joint venture
like GLOBALFOUNDRIES is not a
short-term decision. In fact, it is the
result of years of strategic planning
based on a long-range view of the
challenges and opportunities in the
industry. Because of that strategic
planning, and with the help of our
investors, we have been able to find
advantages in the current economic
environment to build our business
by investing in talent, tools and
technology—at a time when most
companies are not able to. For
example, GLOBALFOUNDRIES
is investing in capacity with a
new state-of-the-art $4.2 billion
manufacturing facility in upstate
New York; increasing capabilities
at our Dresden, Germany facility;
and pursuing an aggressive process
technology roadmap that will lead
the foundry industry.
As a committed investor and
customer, AMD will drive high-volume
manufacturing at the leading
edge. And with ATIC, we have
a savvy investor with the capital
resources necessary to ensure we
can make long-term investments
in capacity and technology to stay
on the leading edge and serve our
customers for years to come.
Q: With the world's top foundries
primarily based in Asia,
GLOBALFOUNDRIES' fab locations
in Dresden, Germany and Saratoga
County, New York have set a new
precedent in the pure-play foundry
industry. Compared to its Asian rivals,
what advantages do the fab locations of GLOBALFOUNDRIES provide the company and its customers? As a
company that prides itself on being a "global" foundry, what long-term
goals does the company hold in terms of expansion?
A: GLOBALFOUNDRIES' manufacturing facilities in Germany
and the U.S. present a number of strategic advantages for the
company and its customers. First, our fab locations provide
the optimal geographic footprint to attract the world's top
semiconductor technology talent. Second, with over 80 percent of
our target customers in the U.S. and Europe, having fabs in these
regions supports a higher level of engagement and intimacy with
our customers.
While our current expansion plans are focused on the U.S. and
Europe, we will look at developing long-term plans to further diversify
our manufacturing footprint based on the needs of our customers.
Q: To maintain a competitive edge, many foundries are heavily
investing in process technology development; however, this comes at a
high price. With leading-edge technology being a cornerstone of the
company's value proposition, how does GLOBALFOUNDRIES plan
to provide the latest process technology at a lower cost to customers, and
yet continue to support the research and development (R&D) needed to
develop new process technology?
A: GLOBALFOUNDRIES' advanced process technology is
possible because of the collaborative R&D model we have chosen to
employ through our participation in the IBM Technology Alliance.
As an early adopter of process technology, we're in a privileged
position to drive leading-edge technology within a collaborative
environment that harnesses the shared talents of a number of the
world's largest semiconductor companies. We believe this is an
incredibly scalable model and one that will provide significant
competitive advantage, as it provided AMD when they competed
against a much larger rival.
Q: GLOBALFOUNDRIES announced that it will bring
28-nanometer technology to the industry, displaying its advanced
technology leadership. However, some foundries are already experiencing
low yield levels at 40- and 65-nanometer. What measures are
GLOBALFOUNDRIES taking to achieve high yield at these leading-edge
nodes?
A: GLOBALFOUNDRIES possesses a number of unique
capabilities that we've developed over the years to bring leading-edge
technology into production at high volume and mature yield.
One of the company's most significant areas of differentiation
is our Automated Precision Manufacturing (APM) technology.
APM functions as a central nerve center for the fab and monitors
wafer production at every step of the process to ensure optimal
performance, yield and predictability of production. Today, there
is great opportunity to apply these technologies and capabilities to
set a new standard for foundries in time-to-mature yield for high-volume,
leading-edge wafer manufacturing.
Q: There is much debate within the industry concerning the migration
to 450mm fabs. Some companies are pushing for the shift in the coming
years, while others argue that R&D costs will be too high. Do you
believe 450mm fabs will be operating in the next three to four years, or
will foundries pursue working on improving their current 300mm fabs?
A: We believe there is still tremendous efficiencies and scale to be
had with 300mm manufacturing. So much so that our new state-of-the-art $4.2 billion manufacturing facility in upstate New York
will be built on 300mm technology. At some point, the industry
will likely migrate to a larger wafer size, but we perceive this as
something that's more likely to occur in the next decade or so when
equipment manufacturers and the industry as a whole are ready.
Q: The microelectromechanical systems (MEMS) industry is undergoing
a dramatic shift, as its market base expands into the consumer space.
With an increasing number of consumer applications utilizing MEMS,
more in-house production is being outsourced to independent foundries.
With GLOBALFOUNDRIES' services addressing the consumer
segment, is it considering entering the MEMS market? What primary
markets is the company currently focusing on?
A: While GLOBALFOUNDRIES does not currently plan to
venture into the MEMS market, we will certainly explore other
markets with our prospective customers in the future. Our initial
focus will be in areas such as CPUs/graphics processing units
(GPUs), consumer electronics and low-power technologies as they
typically require leading-edge process technology and have the
biggest market opportunity for GLOBALFOUNDRIES.
Back to Industry Reflections Home |