The New Era of Connectivity Driving Digital Transformation

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Overview

The rollout of 5G technology empowers the next wave of digital transformation. 5G offers ultrafast data rates, massive traffic capacity, and extremely low latency — all of which promises a new era of digital transformation globally.

As a game-changer for semiconductors, this new generation of connectivity has unlocked applications for business opportunities, such as autonomous vehicles, internet of mobility, AI/IoT, edge technologies, safer/smarter home, factories and cities and so on.

Enterprises need to align their roadmap to a 5G-enabled technology evolution with effectively planned use cases to lead to the next horizon. From manufacturing points of view, meeting demand will require memory scaling.

With the acceleration of 5G networks and the expansion of 5G technology, global consumers are increasingly connected through a variety of devices. During this webinar, we also provide the market overview and outlook from consumer demand side to better know the post-pandemic lifestyle and embrace the more connected future.

 

Program & Agenda (China Standard Time indicated)

  • 3:30 – 3:35 GfK Video + Opening Remark (by GSA) (5 mins)
  • 3:35 – 4:05 Industry/Market Overview & Outlook (by GfK analyst) (30 mins)
  • 4:05 – 4:20 Keynote Presentation I (guest speaker invited by GSA) (15 mins)
  • 4:20 – 4: 35 Keynote Presentation II (guest speaker invited by GSA) (15 mins)
  • 4:35 – 4:55 Panel Discussion (moderator – GfK analyst; panelists: guest speakers) (20 mins)
  • 4:55 – 5:00 Closing Wrap-up + GfK Video (5 mins)

Sustainability For Semiconductors

 

“Architecting for Sustainability” – AWS is focused on efficiency in every aspect of our infrastructure, and builders can accelerate the sustainability of their workloads through optimization and informed architecture patterns. This session will cover Amazon’s commitment to innovating in sustainability as the organization works toward Amazon’s goal of achieving net-zero carbon by 2040.  Following Ms. Yasay’s opening architecture presentation on sustainability,  she will be joined by other industry leaders to discuss their companies’ commitment to sustainability and how collectively, we can work to reduce the energy and carbon impact of the semiconductor industry and ecosystem.

Speakers:

Donna Yasay, Senior Leader, Solutions Architecture at Amazon Web Services (AWS)

Donna Yasay leads a solution architecture team for the Bay Area semiconductor segment at Amazon Web Services (AWS). Her team is responsible for building solutions in the semiconductor ecosystem that span Fabless/System IC suppliers, FAB/IC Foundries, IDM’s (Integrated Device Manufacturers) and IP Designers, to help AWS semiconductor customers achieve their cloud adoption journey such as Cloud EDA.  Previous to AWS, she spent over two decades in the Semiconductor industry leading product, sales and engineering teams at major semiconductor companies such as Marvell, Xilinx, and Qualcomm.

 


KT Moore, VP Corporate Marketing & Business Development, Cadence

KT Moore joined Cadence in August 2012 and is currently responsible for Corporate Marketing.  He previously held other management positions leading product marketing and business development for Cadence’s Custom IC, PCB, Systems Design and Analysis, and full flow Digital IC design solutions.​

Prior to joining Cadence, KT spent 12 years with Magma Design Automation.  During that time he served 6 years as a Global Account Director, and 6 years as a Vice President of Product Marketing, where he was responsible for business development and marketing for all Magma products.  Before joining Magma KT also held various sales positions with EPIC Design Technology and Valid Logic Systems.  Prior to his career in EDA, KT spent several years as a logic designer for Texas Instruments.

KT received a Bachelor of Science degree in Electrical Engineering and Applied Physics from Case Western Reserve University in Cleveland, OH in 1985.


Nebabie Kebebew, Senior Product Manager for Analog and Mixed-Signal Verification Products, Siemens EDA

Nebabie Kebebew is a Senior Product Manager for Analog and Mixed-Signal verification products at Siemens EDA. She has extensive experience in the semiconductor and the EDA industry. Prior to Siemens she spent over a decade managing and developing EDA products for the design and verification of ICs at Cadence and Synopsys. Before her journey in EDA, Nebabie was the lead design architect at Raytheon, for radar data processor ICs in avionics applications. Kebebew has served as a co-chair for the Women’s Impact Network group at Siemens. She is a passionate advocate for girls in STEM. Nebabie holds an MSEE from the University of Southern California and a BSEE from California Polytechnic University.

 


Erika Varga McEnroe, Senior Vice President and Deputy General Counsel, Synopsys

Erika Varga McEnroe is senior vice president and deputy general counsel at Synopsys.
Ms. McEnroe and her team are responsible for corporate legal matters, including corporate governance, ethics and compliance, securities, and mergers & acquisitions. She and her team also lead the company’s Corporate Social Responsibility program, which drives how Synopsys manages its operational impact and how Synopsys influences others to create a better world. She recently served on the executive committee and board of directors of Watermark, an organization focused on empowering women to make their mark in their companies, careers, and communities. Ms. McEnroe holds a JD degree from the University of California, Hastings College of the Law.


Diversity Increases Profitability

What management can do to accelerate diversity?



Panel discussion:

Moderator:

Sumati Pandya, Director, Business Development at SambaNova Systems

Sumati Pandya has extensive business development and sales experience including 13 years at Arm Inc. Currently she is Dir. of Business Development with SambaNova responsible for developing and executing strategy for hyperscalers. Prior to SambaNova she was VP of Strategic Sales at Falkonry, an AI company. She has also spent many years in the IP industry, Semiconductor equipment industry and began her career with the world’s largest defense contractor, Lockheed Martin. Sumati is a member of the Women’s Entrepreneurial Committee for the Global Semiconductor Association (GSA). She holds a BS and MS in Electrical Engineering.

 


Panelists:

David Berthiaume, Vice President Operations, QuantalRF

Dave Berthiaume has served as VP Operations at QuantalRF, an emerging RF semiconductor company focused on RF front end products for 5G, WiFi6/6E/7 and Ultra-Wide-Band, since 2019. Prior to joining QuantalRF, Dave served as VP Global Sales Operations at Arm from 2013 to 2018. Dave has over 25 years’ experience in sales and operations leadership, specializing in operational structure, cross-functional collaboration and building successful diverse teams from the ground up.

Dave received his B.Sc. degree in Business Administration from California State University, Chico.


Alessandra Costa, Senior Vice President WW Customer Success at Synopsys

Alessandra Costa joined Synopsys in 2021 as the Senior Vice President of the Customer Success Group. She received her PhD in Microelectronics, from Università degli Studi di Genova and has worked extensively in the semiconductor and EDA industries. Alessandra has deep experience in design, product management, operations, and ensuring outstanding customer experiences. Most recently, Alessandra led the Cadence North America field engineering and service organization.

 


Christel Mauffet-Smith, Sales Group Director at Cadence Design Systems

Christel Mauffet-Smith is a Sales Group Director at Cadence, working with top worldwide semiconductor companies, passionate about her customer’s success and the development of her teams.

Prior to joining Cadence, she worked at Ansys, Synopsys and Philips Semiconductors in sales, field support and design roles.

She is committed to technology innovation, mental health, diversity in the workplace and growing the number of women in Sales and tech in general.